---
title: Leaders & Legacies Podcast | Craig Andrews (8)
description: Craig Andrews is a U.S. Marine, turned electrical engineer and mobile phone designer, turned marketer. He's driven over a half-billion dollars in revenue during his career. In 2009, Craig launched his own company which became allies4me. In August, 2021, Craig went spent three months in the hospital and six weeks in a coma when he nearly died. During that time, Craig's team ran allies4me without him. Now Craig shares lessons from the ledge of death and how they apply to both marketing and life. (8)
image: https://pod.allies4me.com/hubfs/Podcast/allies-1024x512-base-Image.jpg
---

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# Craig Andrews

Craig Andrews is a U.S. Marine, turned electrical engineer and mobile phone designer, turned marketer. He's driven over a half-billion dollars in revenue during his career. In 2009, Craig launched his own company which became allies4me. In August, 2021, Craig went spent three months in the hospital and six weeks in a coma when he nearly died. During that time, Craig's team ran allies4me without him. Now Craig shares lessons from the ledge of death and how they apply to both marketing and life.

[Follow me on my website](https://allies4me.com/) [Follow me on Facebook](https://www.facebook.com/CraigAndrewsMarketing) [Follow me on LinkedIn](https://www.linkedin.com/in/craig-andrews/) [Follow me on Twitter](https://twitter.com/allies4me)

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## [Episode #226: From Hospice to High Impact: How Emily Erstad Builds Resilient Teams](https://pod.allies4me.com/podcast/episode-226-emily-erstad)

September 23, 2025 by [Craig Andrews](https://pod.allies4me.com/podcast/author/craig-andrews) [Leave a Comment](https://pod.allies4me.com/podcast/episode-226-emily-erstad#comments-listing)

<https://pod.allies4me.com/podcast/episode-226-emily-erstad>

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 Emily Erstad joins Craig Andrews for a candid conversation about the real heart of leadership—emotional intelligence. A former speech-language pathologist turned hospice leader, Emily shares how leading in high-stakes environments taught her the power of trust, vulnerability, and consistency.

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## [Episode #225: Why Great Leaders Set the Strategy - Then Get Out of the Way with Lee Pepper](https://pod.allies4me.com/podcast/episode-225-lee-pepper)

September 18, 2025 by [Craig Andrews](https://pod.allies4me.com/podcast/author/craig-andrews) [Leave a Comment](https://pod.allies4me.com/podcast/episode-225-lee-pepper#comments-listing)

<https://pod.allies4me.com/podcast/episode-225-lee-pepper>

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 Lee Pepper brings battlefield-tested leadership into the boardroom. In this episode, Lee breaks down how military strategies—some dating back to the Romans—can drive success in today’s marketing and business landscape. Drawing from his Army background, time at Fort Knox, and career in behavioral...

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## [Episode #224: From Moscow to Main Street: How Stan Sukhinin Helps Clinics Thrive](https://pod.allies4me.com/podcast/episode-224-stan-sukhinin)

September 16, 2025 by [Craig Andrews](https://pod.allies4me.com/podcast/author/craig-andrews) [Leave a Comment](https://pod.allies4me.com/podcast/episode-224-stan-sukhinin#comments-listing)

<https://pod.allies4me.com/podcast/episode-224-stan-sukhinin>

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 Stan Sukhinin knows what it’s like to rebuild from scratch. After a meteoric rise in Eastern Europe’s finance world—managing a $450M mezzanine loan portfolio—he moved to New York to launch a hedge fund. It didn’t survive the pandemic. What did survive? His ability to spot financial blind spots and...

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## [Episode #223: From Iraq to EOS: Why Every Leader Needs a Coaching Team with Hark Herold](https://pod.allies4me.com/podcast/episode-223-hark-herold)

September 8, 2025 by [Craig Andrews](https://pod.allies4me.com/podcast/author/craig-andrews) [Leave a Comment](https://pod.allies4me.com/podcast/episode-223-hark-herold#comments-listing)

<https://pod.allies4me.com/podcast/episode-223-hark-herold>

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 Hark Herold brings three decades of military precision to the entrepreneurial world. As a retired U.S. Air Force colonel turned EOS implementer, Hark shares how his leadership experience in high-stakes environments—from serving in Desert Storm to overseeing base recovery during rocket attacks in...

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## [Episode #222: Copy that Persuades for Leaders with Hillary Gale](https://pod.allies4me.com/podcast/episode-222-hillary-gale)

August 28, 2025 by [Craig Andrews](https://pod.allies4me.com/podcast/author/craig-andrews) [Leave a Comment](https://pod.allies4me.com/podcast/episode-222-hillary-gale#comments-listing)

<https://pod.allies4me.com/podcast/episode-222-hillary-gale>

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 Hillary Gale didn’t just pivot careers—she rewrote the script entirely. A former college writing teacher, she stepped away from academia, launched a one-woman marketing firm, and then discovered she was pregnant—all within days. With nine months on the clock, she had to lead fast, build smart, and...

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## [Episode #221: From Financial Advisor to Healthcare Disruptor: The Donovan Ryckis Story](https://pod.allies4me.com/podcast/episode-221-donovan-ryckis)

August 26, 2025 by [Craig Andrews](https://pod.allies4me.com/podcast/author/craig-andrews) [Leave a Comment](https://pod.allies4me.com/podcast/episode-221-donovan-ryckis#comments-listing)

<https://pod.allies4me.com/podcast/episode-221-donovan-ryckis>

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 Donovan Ryckis is leading a healthcare revolution—one grounded in leadership, accountability, and total transparency. As CEO of Ethos Benefits, he exposes the broken incentives in traditional benefits brokerage, where rising premiums often pad broker commissions. His fiduciary approach flips the...

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## [Episode #220: From Dyslexic Kid to Podcasting Visionary: The Leadership Journey of Alex Sanfilippo](https://pod.allies4me.com/podcast/episode-220-alex-sanfilippo)

August 21, 2025 by [Craig Andrews](https://pod.allies4me.com/podcast/author/craig-andrews) [Leave a Comment](https://pod.allies4me.com/podcast/episode-220-alex-sanfilippo#comments-listing)

<https://pod.allies4me.com/podcast/episode-220-alex-sanfilippo>

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 Alex Sanfilippo shares how a childhood marked by dyslexia and self-doubt evolved into a leadership platform spanning podcasting, public speaking, and entrepreneurship. As the founder of PodMatch, Alex has enabled thousands of leaders to get their voices heard, but his path started with personal...

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## [Episode #219: Chris Hurn on Why Entrepreneurs Need Courage - and Cash Flow](https://pod.allies4me.com/podcast/episode-219-chris-hurn)

August 14, 2025 by [Craig Andrews](https://pod.allies4me.com/podcast/author/craig-andrews) [Leave a Comment](https://pod.allies4me.com/podcast/episode-219-chris-hurn#comments-listing)

<https://pod.allies4me.com/podcast/episode-219-chris-hurn>

<https://www.facebook.com/sharer/sharer.php?u=https://pod.allies4me.com/podcast/episode-219-chris-hurn> <http://www.linkedin.com/shareArticle?mini=true&url=https://pod.allies4me.com/podcast/episode-219-chris-hurn> <https://twitter.com/home?status=Leaders%20&%20Legacies%20Podcast+https://pod.allies4me.com/podcast/episode-219-chris-hurn> <https://www.addtoany.com/add_to/email?linkurl=https://pod.allies4me.com/podcast/episode-219-chris-hurn&linkname=Leaders%20&%20Legacies%20Podcast> <https://www.addtoany.com/share.php?u=https://pod.allies4me.com/podcast/episode-219-chris-hurn>

 Chris Hurn, CEO of Community Bankshares, joined the show to talk straight about entrepreneurial leadership in high-stakes environments. He traces his roots to watching his single mother run a chocolate business out of their basement, an early masterclass in grit, marketing, and operations. That...

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## [Episode #218: From Budget Buster to Loyalty Builder: Rethinking Employer Health Plans with Allison De Paoli](https://pod.allies4me.com/podcast/episode-218-allison-de-paoli)

August 12, 2025 by [Craig Andrews](https://pod.allies4me.com/podcast/author/craig-andrews) [Leave a Comment](https://pod.allies4me.com/podcast/episode-218-allison-de-paoli#comments-listing)

<https://pod.allies4me.com/podcast/episode-218-allison-de-paoli>

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 Allison De Paoli joins Craig Andrews to break down how employers can lead through one of the most neglected aspects of their business—health insurance. Drawing from decades of experience and her family’s entrepreneurial legacy, Allison shows how leaders can stop hemorrhaging money on bloated health...

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## [Episode #217: Why Every Leader Should Write a Book: Insights from Everett O’Keefe](https://pod.allies4me.com/podcast/episode-217-everett-okeefe)

August 7, 2025 by [Craig Andrews](https://pod.allies4me.com/podcast/author/craig-andrews) [Leave a Comment](https://pod.allies4me.com/podcast/episode-217-everett-okeefe#comments-listing)

<https://pod.allies4me.com/podcast/episode-217-everett-okeefe>

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 Everett O’Keefe shares the origin story of Ignite Press, from a chance reconnection to a publishing powerhouse. His leadership was tested early when co-founder John tragically passed away, forcing Everett to carry the vision forward alone. Instead of folding, he doubled down. That decision sparked...

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